Flowering Japan Council, Director of Promotion Office
Flower scene producer
After graduating from the university, I spent 20 years at Wacoal Corp. and in the agriculture business and food service business for Kirin Brewery Company, Limited. I pursued marketing in its entirety. I participated in market surveys and in the development of brand communication for goods and shops.
Making good use of my experience with the promotion of new cultivars and the production of flower shops while employed at Kirin, I served as a leader from 2010 to promote "Flower Valentine." From 2014, I am at my present post.
I have a lot of design experience, which begins with flower training from age 23, and which also includes being a flower arrangement teacher, making artificial flowers for weddings, and producing booths at large-scale exhibits. Aiming at the creation of a new flower culture, I am presently in the middle of promoting the activities of "Flower Valentine," which supports men sending flowers, as well as "A Splendid Weekend with Flowers," which awakens a demand for home use.